Purpose to Performance
New technologies are changing the world. When corporates ignore them, they miss opportunities and open themselves up to being disrupted. But for companies willing to incorporate Innovative New Value Chains®, these advances can secure the future of the business. Andrew Gaule introduced his Five Ps method: a technique to build, grow, and evaluate innovative business models. Now he draws on his extensive knowledge, new insights, and the experiences of top executives to expand upon his approach.
Purpose to Performance establishes a framework for discussing long-term investment strategies, from
fundamentals of corporate venturing to instituting Innovative New Value Chains through:
- Setting strategic objectives
- Nurturing innovative ideas
- Building a strong management team
- Collaborating with external organizations
- Adapting for maximum effectiveness
Corporate venturing can catapult businesses into a new era of success—and Andrew Gaule can show
how to use Innovative New Value Chains to step into that future.
Press & Praise
"Andrew outlines a path to corporate venturing that helps large corporations ensure they are connected to the new technologies that will be their future growth engines."
"Driving Innovative New Value Chains is a testament to Andrew and offers an important view of the role organizations must play as they face both the opportunities and the challenges of the future. It should be required reading for all corporate innovation leaders!"
"Already for many years Andrew Gaule has been consistently helping to connect entrepreneurial people and providing insights in new forms of innovation."