The Core Value Equation
Darius Mirshahzadeh
If you’re a CEO, three of the biggest pain points you face in today’s business world are:
- Making the best decisions when the answer isn’t always clear
- Maintaining a strong and consistent culture as your business rapidly grows
- Attracting and retaining the best talent who are a strong culture fit
These problem areas lead to inconsistency, growing pains, and major roadblocks on how to take your organization to the next level. Thankfully, there’s a simple solution:
Discover, build, and create your core value driven organization.
In The Core Value Equation, Darius Mirshahzadeh shows how core values create the ultimate decision-making engine for your organization that consistently produces spectacular results. Core values also create an “invisible manager” that sits next to every employee and holds them accountable to a common set of beliefs, actions, and outcomes, all without hiring a single person. Finally, core values are the best tool out there to recruit and support an army of diehard team members who speak the same language, create consistent results, and make your organization a magnet for like-minded individuals.
Press & Praise
"The Core Value Equation is a step-by-step guide that all startups, founders, and CEO's should read if they wan to have their teams speaking the same language and build a thriving company culture."
"Darius Mirshahzadeh wrote a book that truly matters. His take on core values and how you make them come to life is a new, refreshing approach to an area of business that is typically severely underleveraged in most companies."
"Core values are the foundation of every great company. They define your culture. Mirshahzadeh has taken a thought-provoking, impressive deep dive into this vital topic. Well done!"
