Sextech Revolution

Andrea Barrica

Sitting between Planned Parenthood and Pornhub, sexual wellness is the next blue ocean for tech entrepreneurs and investors alike—and nobody is talking about it.

This recession-proof industry will be worth an estimated $122 billion by 2026, yet no one is prepared for this wave of innovation. But after years of being ignored due to shame and stigma, the sexual wellness revolution is upon us at last.

If you ask Andrea Barrica, it’s embarrassing it took this long.

As an entrepreneur and former venture capital investor, Andrea is uniquely qualified to guide a new generation of business leaders ready to seize the opportunities in sexual wellness. Sextech Revolution is a firsthand account of how you can build a company and raise money in this space. Andrea shares how she’s tackled the financial and structural challenges sex tech startups face, and provides unparalleled insight into how investors and entrepreneurs can navigate and understand the nuances of the sexual wellness industry.

Press & Praise

Lars Rasmussen, inventor and co-founder of Google Maps, former director of engineering at Facebook

"In ten years, sexual wellness will not be controversial--it will be a normal part of human health and wellness, and this groundbreaking book will help the next generation of sexual wellness entrepreneurs make that shift happen."

Cindy Gallop, founder & CEO, MakeLoveNotPorn

"As a sextech entrepreneur of ten years' standing, I could not be happier that Andrea Barrica has written this book. I am a huge fan of Andrea's determination, tenacity, and commitment in the face of the challenges she outlines building the much-needed O.school, and her passion for all things sextech and sexual wellness radiates throughout Sextech Revolution. This is the perfect guide for anyone who believes it is possible to change the world through sex, and the perfect inspiration for a whole new generation of sextech founders to join us in doing so."

Andrea Barrica

Andrea Barrica is the CEO and founder of O.school, a judgment-free resource to learn about sexuality and pleasure. She’s one of the only queer women of color to raise millions of venture capital for her sextech company. Previously, Andrea co-founded the leading financial solution for growing startups, inDinero.com, and served as a venture partner at 500 Startups, where she invested in startups all over the world. She overcame fear-based sex education in public schools and a strict Filipino-Catholic upbringing to become an in-demand sexual wellness speaker and the leading sexual wellness industry contributor to Forbes.


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