Retail Pride

Ron Thurston

When will you get a real career? When will you stop working nights and weekends? When do you plan to use your college degree? If you work in retail, these are questions you often hear.

Does this make you feel like the career you love was all just an accident? You’re not alone. The retail industry employs millions, yet most people don’t end up there by design.

Ron Thurston wrote Retail Pride as an indispensable guide for every retail employee, manager, and multi-store leader looking to accelerate their potential and grow their career. It’s filled with straightforward, practical tips for developing your talents, connecting with customers, and building your leadership skills.

Based on more than twenty-five years of Ron’s retail leadership experience, you’ll discover a sense of belonging in the words of someone who has been a champion for the industry and shares your journey.

Ron Thurston loves retail. And he’s proud of it. Ron has led the retail teams for some of America’s most prominent brands, inspired thousands of store employees, and traveled relentlessly across the country to sit and listen to what they have to say.

From a part-time sales associate to a vice president of stores, Ron has put in the hard work that a retail career requires and wrote this book to share what he learned along the way.

Ron is a fourth-generation Californian, but he and his husband now live in Manhattan.


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