Moral Fiber

Shawn Vij

“It’s not personal. It’s just business.”

A mantra that rattles every corporate hallway. So loud, at times, we forget who we are and what we have become.

Corporate profitability, growth and career development without strong values give way to destructive behaviors and damaging work environments.

In today’s corporate world, success is often equated with sacrificing our values and well-being for capital gain such as wealth, power and possessions. But these sacrifices are a lie.

Shawn Vij, a successful business leader and consultant for major Fortune 100 companies, became inspired to write this book after a “universal crossing” with His Holiness the Dalai Lama. In Moral Fiber, Vij shares his “awakening” through hard-won insights on ethical business practices and how they can be leveraged for personal and professional growth. Filled with tips, tales, and tools to identify and eliminate toxic behaviors and motivators, as well as priceless lessons from top industry leaders and powerful research from academics, Moral Fiber is the ultimate guidebook on how to create a thriving business and career while staying true to who you are and what you believe.

Taking an innovative and secular approach to business ethics, Moral Fiber threads a strand of corporate consciousness that roars among the millennial workforce: Capitalism with Compassion.

Press & Praise

His Holiness The Dalai Lama

“[Shawn] shares with us how compassion, gratitude and wisdom opens our inner door, unlocking a more purposeful life and career.”

John Mackey, Co-founder and CEO, Whole Foods Market

“Moral Fiber takes us on a beautiful journey of how capitalism and compassion must co-exist to improve our human condition.”

Jennifer Reingold, Former Management Writer, Fortune Magazine, Fast Company and Businessweek

“At a time of great uncertainty, Moral Fiber is a welcome tonic and an authentic reminder of how having capitalism with compassion elevates us all.”

Shawn Vij

Shawn Vij is an accomplished business leader who has over 25 years of Industry and Consulting experience. He has worked in various leadership positions for Ford Motor Company, Ernst & Young, VISA, Deloitte Consulting, Microsoft, and Intel Corporation. He holds an MBA from Purdue University, an MS in Engineering from the University of Michigan and a BS in Mechanical Engineering from Michigan Technological University. Shawn was raised in the Midwest and now resides in the Pacific Northwest.


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