Death of a Real Estate Salesman

Jarred Kessler

Ever wonder what a realtor does to deserve a disproportionately expensive 4%–6% commission on the sale of your home? They claim to offer unlimited exposure and transaction expertise and to act as an irreplaceable mediator in the negotiation process. In reality, what they provide is little more than a concierge tour service to show your home, and is that really worth $20,000 on the sale of a $400,000 home?

In Death of the Real Estate Salesman, Jarred Kessler describes how advances in technology have rendered the traditional role of the real estate agent meaningless. He describes how emerging Internet-based tools will enable homeowners and prospective buyers to find each other with zero commitment, zero uncertainty, and zero realtor involvement. Buyers will be able to find their dream home more readily with less distrust in the process, and sellers will reap the financial rewards of not losing tens of thousands of dollars to a realtor with a competing agenda. By learning his process, you will open your eyes to the new world of real estate, which is just around the corner in a desirable neighborhood near you.

Jarred Kessler

Jarred Kessler is a vision-driven entrepreneur with over fifteen years of experience in the financial services industry, where he performed for industry stalwarts such as Morgan Stanley, Credit Suisse, and Goldman Sachs. Throughout successful endeavors with these companies, Jarred witnessed firsthand the effects of technological change on the industry. Where others failed, he became adept at evolving his career to align effectively with emerging trends. Since then, Jarred has spotted similar changes occurring in other industries. As CEO of EasyKnock, Jarred now applies this sharp awareness of change and his vision of a new and improved world to real estate.

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